Hi! I’m a product marketer and recent graduate from the McCombs School of Business M.S. Marketing program! I am passionate about product and brand strategy, and thrive at the intersection of technical expertise, creativity, and marketing.

I specialize in translating complex product capabilities into compelling messaging and have experience in go-to-market strategies, market research, competitive analysis, and client advocacy.

My goal is to use analytics and research to pull insights and shape marketing strategies. I love all things data and analytics, but, dare I say it - data is not the answer. It's simply a tool, and without context - which comes through a refiner or translator - data is almost useless. I aim to be that translator for brands and organizations. I analyze data, uncover insights, and identify contexts in order to make powerful brand and marketing decisions.