EDUCATION

    • Master of Science, Marketing

    • 2022 - 2023

    • Coursework includes: Marketing Analytics, Product and Brand Management, Statistics, Coding, Marketing Management

    • Bachelor of Commerce, Integrated Business and Humanities

    • Interdisciplinary minor in Sustainability

    • 2017 - 2022

Product Marketing Manager

LRN

Lead global product marketing efforts across North America, EMEA, and APAC. Responsible for go-to-market marketing strategy and execution for 12+ product launches, collaborating with cross-functional teams to shape messaging, create sales and marketing content, and drive adoption. Function as the primary product marketing partner across regions.

  • Spearheaded GTM marketing execution for product launches—developing messaging and positioning, writing web content, creating enablement assets, and partnering cross functionally with product, sales, and delivery teams.

  • Conducted competitive analyses to inform growth strategies, influence product roadmaps, identify market trends and gaps, and refine positioning and sales strategy.

  • Partner with clients to craft compelling case studies and award submissions that highlight the impact of their ethics and compliance programs, driving brand credibility and customer advocacy.

Account Coordinator

MiQ

Supported execution and management of programmatic advertising and digital marketing campaigns for a portfolio of clients, combining project management and marketing strategy to optimize brand advertising goals.

  • Managed campaign setup and delivery for 10+ clients with budgets ranging from $50K–$500K.

  • Led post-campaign analysis for campaigns, providing strategic insights to optimize future performance.

  • Acted as a key liaison between internal teams and clients, ensuring alignment and smooth execution.

Co-Founder

DSCO Digital

Founded a digital marketing business focused on helping small to mid-sized businesses grow their online presence and brand. Delivered tailored strategies across multiple digital channels to drive engagement and grow brand presence.

  • Collaborated with business owners to craft growth-oriented marketing strategies tailored to their goals and audiences.

  • Drove creative execution of websites, social media content, and email campaigns to build engaging digital experiences.

  • Provided consulting on brand development and management, helping clients define their brand identity, voice, and visual assets to ensure consistency across all digital touchpoints.

Request my resume