product marketing
☆
product marketing ☆
LRN
B2B Ethics and Compliance solutions
At LRN, I led product marketing initiatives that connected complex compliance and ethics solutions with the needs of global organizations. My work focused on developing clear, differentiated positioning and go-to-market strategies across a suite of products.
During my time at LRN, I:
Developed product positioning and messaging that clearly differentiated LRN’s offerings in the ethics and compliance space.
Owned website copy and collaborated on design to ensure consistent, impactful storytelling across digital channels.
Represented LRN at industry events, helping to strengthen brand presence and engage with customers and prospects.
Created case studies that showcased measurable client impact and success.
Owned customer stories and awards, highlighting award-winning programs that demonstrated the value of LRN’s solutions.